CPCL Chennai Petroleum Company Ltd SWOT Evaluation

CPCL Chennai Petroleum Company Ltd.

Mum or dad Company

Indian Oil Corporation Limited and Nationwide Iranian Oil Firm

Class

Oil and Fuel Companies

Sector

Energy

Tagline/ Slogan

To be probably the most admired Indian power company via world class performance, creating worth for stakeholders. (Imaginative and prescient)

USP

Largest refinery in south India

STP

Phase

Corporates, people trying to satisfy vitality services needs

Target Group

Corporations concerned in pure gasoline exploration

Positioning

Main fuel distribution firm of personal sector in India

SWOT Evaluation

Strengths

1. One of the most advance and advanced refinery in India is owned by CPCL

2. Largest refinery in south India with 10.5 million metric tons per annum

3.Robust system and course of to ensure full security

4.The merchandise produced by firm ranges from Motor Spirit, Kerosene, Naphtha, Motor Spirit, Aviation Turbine Fuel, Diesel, Lube base Stocks, Gas oil, Bitumen, Hexane and Petrochemical feed stocks.

4. Company has leading analysis facility in area of Petroleum

Weaknesses

1. Comparitively smaller operations and visibility as in contrast massive trade players

2. Lowering margins due to extend in price

Alternatives

1.India’s rising energy requirements

2.Growing pure gasoline market globally

3.Heavy industrialization inflicting an increase in demand for fuel

4.Demand-Supply gap in India

Threats

1.Prospects of reduction in subsidies on natural gasoline by authorities of India inflicting a fall in demand

2.Economic instability and fluctuations in India’s insurance policies

3. Sluggish coverage actions taken by government of India

Competitors

Rivals

1. Kochi Refineries Ltd
2. Reliance Petroleum Ltd

three. Essar Oil Ltd.

The table above concludes the CPCL Chennai Petroleum Company Ltd SWOT analysis along with its advertising and marketing and model parameters.

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